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Businesses have an advantage that they too often ignore. They can set forth intentionally, actually investing in the user experience that they create for their leads and customers.

Isn’t a list of your product’s features enough, you wonder? Short answer: No. Long answer: No, because customers see product details all day.

Social media is only beneficial to companies if appropriately used, if it is done incorrectly, businesses don’t stand a chance.

For those reasons, Google has implemented its new algorithm, BERT, which prioritizes great content over superficial metrics such as the proportion of target keywords on a webpage.

In today’s marketing landscape, there are plenty of types of marketing to choose from. Video marketing. Search engine marketing. Hashtag marketing. The list goes on and on.

Essentially, that’s why your website is more important than any business card. A business card shares your contact information. A website shares your story.

Every traveler needs a camera. Whether you’re on a cruise, vacationing in the Caribbean, or backpacking across the country, documenting your experience is an absolute must!

Through hundreds of algorithm changes, search engine optimization has been an important factor in marketing strategies for many years.

You don’t have to be a time-management wizard to work from home, although it may seem like it at first!

Dominate social media with these strategies for 2020! With the world getting more and more technology-driven, the need for online marketing to grow businesses is skyrocketing.

Design standards are changing, and with them, the look and feel of websites and apps. Say goodbye to stuffy, company-driven designs and say hello to an exciting, user-driven interface.